KARAOKE STARTUP SINGA STRIKES LICENSING DEAL WITH INDIE MUSIC REP MERLIN

Finland-born karaoke technology company Singa has signed a licensing agreement with Merlin, adding “thousands” of original master recordings from independent labels to its platform, six months after securing a similar deal with Warner Music Group.

The partnership, announced Tuesday (December 2), gives the startup access to recordings from Merlin‘s membership of independent labels and distributors spanning more than 70 countries. Combined with its June licensing deal with Warner MusicSinga is assembling a catalog of original masters and “not reproductions or soundalike versions.”

Previously, karaoke companies relied on recreated versions of popular songs due to licensing restrictions with major labels.

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